Dana White can elevate boxing to UFC level, says boxing legend Amir Khan
British boxing legend Amir Khan sat down with Hard Rock Bet to discuss the current heavyweight landscape as Tyson Fury prepares to return to the ring against Arslanbek Makhmudov. In the interview, Khan also spoke about UFC promoter and CEO Dana White who recently launched Zuffa Boxing.
Dana White has revealed a first world title under Zuffa Promotions, what do you make of it?
“I think sometimes before it gets better, it is going to get worse. He is at that stage where things will eventually get better and better.
He wants the best vs. the best, and Turki Al-Sheikh has shown that and made it happen. Money talks at the end of the day, and he has had the best fight the best.
“With Dana, he has proven himself by taking the UFC to a different level. The UFC is a massive company that Dana started, and he wants to do the same with boxing, so definitely [he can do the same].
“If he manages it the right way, like he did with the UFC, and doesn’t rush and takes baby steps, then he will get there. He is an incredible promoter. The UFC is huge because of what he has done and how he promoted it. You think of the UFC when you think of MMA. It is early at the moment and will take some time. They may need to be busier, though.
“You only hear the name Zuffa now and again, but you want to hear it all of the time. It is a very big company and, if he wants it to get to the UFC level, then he can.
” It is all in Dana’s hands, and he has done it before. It depends on how he does it, and he has to do it quickly because boxing fans might move on to something else quickly, so he has to push it.”