ONE: Kingdom of Heroes registers for 25 million viewers
The largest global sports media property in Asian history, ONE Championship (ONE), delivered a thrilling night of action last Saturday, 6 October at the Impact Arena in Bangkok, Thailand. ONE: KINGDOM OF HEROES played host to a series of compelling martial arts contests, headlined by a world-class boxing showdown between The Ring Magazine and two-time WBC Super Flyweight World Champion Srisaket Sor Rungvisai and the challenger Iran “MagnifiKO” Diaz from Mexico.
According to data from Nielsen, YouTube, Facebook, and Twitter, ONE: KINGDOM OF HEROES posted excellent viewership numbers, drawing over 25 million viewers, while setting a record-breaking peak TV ratings share of 58.5% in Thailand, and registering similarly strong numbers across the region in Asia.
ONE: KINGDOM OF HEROES featured some of the best martial arts world champions across 14 action-packed bouts featuring a wide spectrum of offerings which included Muay Thai, kickboxing, mixed martial arts, and world championship boxing.
To date, ONE Championship has garnered a staggering 30 billion impressions on social media as of September 2018. Video views reached 4.2 billion on an annualized basis, and are expected to continue to accelerate.
ONE Championship returns on Friday, 26 October, when martial arts superstar “The Burmese Python” Aung La N Sang returns home to Yangon, Myanmar to headline ONE: PURSUIT OF GREATNESS set for the Thuwunna Indoor Stadium. Aung La N Sang will put his ONE Middleweight World Championship on the line against Mohammad Karaki of Lebanon.
