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Head of UFC Europe, Middle East, and Africa Leaves Abruptly MMA News 

Head of UFC Europe, Middle East, and Africa Leaves Abruptly

Head of UFC Europe, Middle East, and Africa Leaves Abruptly

The UFC’s senior vice president and general manager of Europe, Middle East and Africa has parted ways with the company.

David Allen was named to the position just six months ago and just presidedover the UFC Berlin event this past weekend.

The company announced the news internally on Monday. No replacement has been found just yet.

The Irish-native took over for Garry Cook in January, who was promoted to UFC Chief Global Officer. Under Allen’s watch, the promotion held a stadium show in Stockholm, Sweden, which is the second-biggest show in UFC history, a successful debut event in Krakow, Poland, and another show in Berlin. The next “EMEA” event is scheduled for July 18 in Glasgow, Scotland, which sold out in minutes.

Prior to joining UFC, Allen worked previously for Adidas, Nike and UMBRO, heading up sales efforts and brand development for the EMEA region. Allen joined the UFC in 2013.

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Eric Kowal

Eric Kowal

Owner/Editor/Journalist at MyMMANews
Founder of MyMMANews.com - After writing for Ultimate MMA magazine and serving as the editor for U.S. Combat Sports, both of which went on hiatus, I decided to venture out on my own and enlist a staff of writers and photographers that could help me achieve my goal of telling stories that would otherwise go untold. We pride ourselves in taking a deeper look into the fighter, and understanding what makes them tick. - #1 Dad, Marine Corps Veteran, 80's and 90's Pro Wrestling Fan, MMA Commentator, Beer Lover, and avid movie watcher. Seriously..... I watch a lot of movies.

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