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Camo clothing

How Style Influencers Are Wearing Camo Clothing

Camo clothing became popularized during World War 2 when designed to camouflage soldiers during the war. Since then, however, the pattern has had a long and storied history in the fashion world. However, it has gone in and out of style over the years. Many fashion influencers today have realized the many applications of the pattern in their outfits. 

Influencers from all backgrounds have begun experimenting with camos of different colors and pairing them with more modern pieces of clothing. Some influencers make camo a central part of some outfits, while others incorporate the pattern more subtly in accessories. 

Given camo’s rich and colored background in our history, it’s no surprise it’s found its way back into modern popular culture. But how are influencers incorporating camo into their current wardrobes? First, let’s explore some of the influencers’ most creative uses of camo today. 

Fashion influencers are introducing camo into their wardrobes in various exciting ways, and celebrities have always played a role in advancing new styles. Among the most popular options are camo jackets and outerwear, which are now in high demand thanks to a surge of popularity online. Many camo jackets boast a rugged, outdoorsy look. Moreover, most of them are very durable, warm, and long-lasting.


Camo Jackets and Accessories


Sophia Sanchez de Betak, for example, was one of the many influencers spotted in an intricate camo jacket at Paris fashion week. Similarly, Camille Charriere was photographed at Paris fashion week with a blue and black camo jacket.

Other influencers are taking a more subtle approach to introducing camo into their wardrobe and instead opt for camo accessories. Purses, hats, and bracelets are all popular options. In addition, some influencers are sporting camo purses with a shiny overlay that brightens the pattern and makes it compatible with more glamorous outfits. 

Camo hats are an obvious choice for influencers that love the outdoors. After all, the pattern became popularized by soldiers who often fought in foreign terrain and unforgiving environments. Also recognized for hunters, camo hats are a logical fit for any influencer that loves the outdoors. 

Female influencers have favored sequin camo purses who want to embrace the pattern with a shiny flare. The fashion brand Coach has even designed its sequin camel purse for customers who wish to combine the rugged with the glamorous. 

Influencers that prefer more of a bold choice wear sequin camo backpacks which make those greens and yellows in the camo pattern come alive. Influencers and celebrities have always played an essential role in advancing new styles. 


Camo Pants


However, as reported by Sanctuary, one of the most popular camo choices for female influencers is camo shorts and pants. In addition, many influencers have chosen to rock pants that feature different colored camo, such as blue or pink camo, to highlight a slightly different twist on this classic pattern. 

You might be surprised that Hailey Bieber spotted on the streets of New York City in a pair of camo pants, a white tank top, and a green jacket. Likewise, Gilda Ambrosio wore camo pants in Milan during fashion week.

Black and white camo outfits have become more popular, with some influencers bold enough to make up an entire outfit featuring this pattern. 

These color schemes open the door for camo paired with different outfits, styles, and aesthetics. Also popular with fashion influencers today are camo biker shorts and yoga shorts.

Many of them sporting a flattering, high-waisted cut, these shorts represent yet another way that the classic camo pattern became modernized and reinvented. In addition, this goes along with the recent trend toward tights and yoga pants among women. 

Some influencers are even sporting rugged camo skirts or summer dresses, which cast the classic fabric in a more feminine light. In addition, many skirts feature an overlaid fabric to break up the pattern, and many dresses are thin, lightweight materials that soften the pattern’s colors. 

Camo tights can also be found on many female fashion influencers, showing that they can be a convenient and straightforward way to show off the pattern. Additionally, both male and female influencers can sport camo vests, which can be great for complimenting their body shape and keeping them warm and comfortable in cold weather. 

For men, camo blazers have emerged as a fascinating clash between a rugged, manly look and a more modern, classy look. They are also highly versatile. Camo blazers can be dressed down with a sweater or dressed up with a sleek shirt and tie. 

Male influencers keen to incorporate camo in their wardrobe more subtly are sporting camo ties and bowties to add a rugged touch to a classy outfit. Other male influencers choose to wear a pair of slim-fit camo pants with a modern blazer and shirt. 

However, this is certainly a bold choice due to the stark contrast of styles, but perfect for influencers set on highlighting the camo pattern. Camo is a particularly lucrative option for men since it is one of many timeless patterns and styles. 

Camo Athleisure


Converse is one of the many American brands that embraced camo in their designs. It’s, therefore, no surprise that many influencers wear camo Converse shoes of all colors and sizes. The enthusiasm of Converse represents the ability of camo to reinvent itself continuously

One pair of Converse feature a bold purple camo pattern that is perfect for sporting an edgy, rugged look. A collaboration between Sneakersnuff and Converse features a more classic green and brown camo pattern with a star. No doubt, Converse and Sneakersnuff are on the lookout for influencers excited to pull off their unique camo-patterned shoes. 

Camo sweaters are another popular option among male and female influencers today who prioritize comfort and wearability. They are a perfect choice for camping or outdoor activities, and many of them include warm inner linings that provide excellent insulation in cold climates. Camo was, after all, used initially by soldiers dealing with harsh climates on the front lines. 

Sandy Liang popularized a puffy camo sweater that falls smartly over the shoulders. For Liang, camo is a neutral pattern that holds a special place in her life experience in the 90s.

Perhaps one of the first landmark introductions of camo into popular culture was when Destiny’s Child rocked a camo outfit in her music video for the hit song Survivor. Since then, camo has experienced fluctuating levels of popularity. Indeed, today, influencers around the world can be frequently spotted revitalizing this classic pattern, and it seems possible or even likely that that will continue. 


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