Former UFC heavyweight champion Stipe Miocic (20-4) is turning heads in his new Instagram post. In the clip, an advertisement for Manscaped, the 39-year-old fighter appears to have recently groomed himself (although blurred out) and is confronted by his wife who doesn’t seem to be too impressed with the showing.
The caption reads “Make this Valentine’s Day extra special and get the gift you and your partner will both love from @manscaped! #performancepackage #ad #sponsored”
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Founded in 2016, Manscaped is the best in men’s below-the-belt grooming and hygiene. While the subject may sound a bit taboo, the harsh reality is that manscaping is a legitimate necessity and business is booming.
Based out of San Diego, California, Manscaped is proving that manscaping is not just a fad. After an appearance on ABC’s hit show “Shark Tank,” the company has gone what you could call “viral.”
If you are going to target male users for an all-male product, there is no better way to get ahead than by targeting a predominantly male audience in the sport of mixed martial arts. That is exactly what Manscaped has done, aligning themselves with some of the biggest names and best fighters in the sport such as Stipe Miocic.
MANSCAPED has been an advertising partner of the UFC for several years now.
Placement of the MANSCAPED logo has included the exterior Octagon bumper, exterior floor decals and athlete prep points. MANSCAPED also serves as the presenting sponsor of the telecast’s Rules of the Octagon feature.
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