Reebok Spokesman Talks UFC Deal, Responds to Criticism

Reebok Spokesman Talks UFC Deal, Responds to Criticism

INSIDE MMA obtained exclusive comments from Reebok Senior Business Unit Director Michael Lunardelli discussing the new UFC sponsorship deal and fight kits, the uniforms UFC fighters now wear in the octagon.

Lunardelli believes that although the relationship has started off on a rough path due to criticism from fans and some fighters, things will eventually work out and the negativity will dissipate.

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